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Version françaiseThe most profitable channel for most advertisers, managed on your margin, not on reported ROAS.
A method built at one of the three largest paid media agencies in France
Free, no commitment. Written diagnosis within 2 business days of account access.
People search for what you sell, at the moment they need it. No other channel captures intent as directly.
From click to sale, all the way to the CRM and offline: every euro can be tied to a result, if the measurement is right.
Smart Bidding, Performance Max and AI Max reward advertisers who feed them accurate data. That is where our dual expertise pays off most.
What about other channels? Meta, LinkedIn, Microsoft Ads and ChatGPT Ads, managed with the same method when they serve your goals.
We check what your bidding actually learns from, and tell you in writing within 2 business days of account access.
Four flaws we find in most of the accounts we audit.
Smart Bidding optimizes on duplicated or missing conversions. A target ROAS set on false data spends real budget.
Dozens of campaigns, overlapping search terms, keywords competing with each other. The platform makes the calls for you.
Without exclusions, audience signals or a clean feed, Performance Max hits its targets with your brand and your existing customers.
Impressions, clicks, CTR. Nobody knows what the account brought in, or what was decided last month.
Every engagement starts with an audit. No management of an unaudited account, no decision on unverified measurement.
The same checkpoints on every account. Each gap comes with the query behind it and its fix. The free diagnosis gives the top five findings; the full audit covers the whole account.
The account architecture rebuilt so Google's algorithm works for you: segmentation, scope, search terms.
Budgets, bids and scope adjusted as you go, with a short report: what moved, and why.
Conversions that carry the right value, so bidding targets what really pays.
From the free audit to ongoing management, a written decision at every step.
Read access to the account and its measurement. You get a written diagnosis: the five findings that cost the most and what we would do first.
Gaps ranked by revenue impact. We put in writing what we take on, what your team keeps and who signs off.
Structure rebuilt, bid strategies switched in stages, budgets reallocated. Nothing moves without being measured.
Weekly optimizations, structured tests, a short report: what moved, why, and the next decision.
ChatGPT now shows ads in France, below its answers. We scope the test: the intents to cover, the ads, and above all the measurement (pixel, Conversions API, UTM) to know what the channel really brings in.
Which e-invoicing software should an SMB pick before the 2027 issuing mandate?
What solution can track a fleet of 40 commercial vans and cut fuel costs?
An independent review: documented gaps, a prioritized plan, usable as is by your agency or by us. The audit commits you to nothing else.
We fix it before making any calls. A target ROAS set on duplicates spends real budget on a false signal. That is why our Tracking & Data offer exists, and it is the first week of every engagement.
All three, under control. Performance Max delivers when measurement is reliable, the feed is clean and the brand is excluded. AI Max expands Search through search term matching, generated ad text and landing pages: we turn it on in stages, with search terms and conversion value reports reviewed every week. Classic Search keeps control of intent. The audit decides account by account, never on principle.
A written diagnosis, delivered within 2 business days of read access to your account: the five findings that cost the most and what we would do first. It is yours, whether or not you work with us afterward. The full audit comes next, as part of the project.
We do not publish prices, but nothing is vague: implementation is a fixed fee, set in writing after the free diagnosis and before we start. Monthly management follows a media budget tier, never a percentage of your spend.
No minimum on principle. Our management tiers follow the media budget. Below a few thousand euros a month, an audit followed by a one-off restructuring is often worth more than ongoing management, and we say so.
Written down at kickoff: what we take on, what the team keeps, who signs off. Separate read and write access, every decision logged in the monthly report.
Google Ads first: that is where bidding reads data best and where our added value is clearest. The same method, measurement included, applies to Meta Ads, LinkedIn Ads, Microsoft Ads and ChatGPT Ads: a single conversion pipeline serves every platform.
No. We stick to what we do best: paid acquisition and data. We are happy to work with your SEO agency or creative studio.
Pick a topic, leave us your website and email. You get a written diagnosis within 2 business days of account access, then we discuss it for 30 minutes.
Request received.
We get back to you within 1 business day to set up read-only access. Your diagnosis arrives within 2 business days of account access.